Official SABC+
Advertising Reseller
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Overall Insights
SABC+ In Numbers
2.3 Million
Registered Users
18.2 Million
Total Monthly Views
37 Million
Cumulative Digital Reach
44 Million
Total Social Followers
A Platform That's Growing Fast
Over 2.3 million registered users and climbing — with 114,237 new users in April alone. Your brand message doesn't just reach a big audience today; it reaches a bigger one tomorrow.
Viewers Who Actually Watch
An average watch time of 39.38 minutes tells you everything. SABC+ audiences aren't scrolling past - they're settled in. With 18.18 million total views in a single month, this is where attention lives.
Live Sports Delivers
The Soweto Derby drove over 1 million live views on SABC 1 in a single day. Live sport on SABC+ isn't just high-reach - it's high-emotion, high-recall advertising territory. Brands that show up here show up in the conversation.
A Precisely Defined Audience
Young (53% aged 18–34), urban, Gauteng-led, and 86% Black viewers-SABC+ puts you directly in front of South Africa's most commercially influential consumer segment. This isn't broad reach. This is the right reach.
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34
live matches across
5 weeks of content
FIFA World Cup 2026
Advertising Opportunity
Unskippable Attention.
Own the moment!
+4.5m
viewers expected
to stream FIFA 2026
100%
of ads are non
skippable pre rolls
3x
frequency cap and
it's free to air on SABC+
Available Inventory
Omni-Channel Solution
Pre-roll, mid-roll, and post-roll placements on live streaming or video on demand. Skippable or non-skippable, 15–30 seconds.
Video Streaming
Non-skippable placements across 19 SABC radio stations and podcasts in 13 local languages on the medium they trust most.
Audio Streaming
Advertiser-funded content, push notifications, banner ads, and pop-up placements across the app and website and in-app
App & Website
Organic posts, stories and paid ads across multiple channels, amplified by SABC's 44M combined social media following.
Social Media
Display banner placements across SABC channel and station website, your brand shows up alongside content they trust.
Banners
Reach subscribers directly - no algorithm, no competition for space. A single notification on the most personal screen they own.
Our Digital Ecosystem
SABC+ Network
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